Thursday, May 21, 2020
There are many different religions with many different beliefs, traditions, practices, and rituals. These differences are a very important part of understanding and appreciating the culture and history behind the specific religion. However, the practices that certain religions have in common can aid even more in furthering the understanding of specific beliefs of other religions. Since most religions cultivate from the practices and beliefs of other religions, they use those core values and beliefs and transform them into what they believe is a better way practicing. Religions use similarities within each other and twist them into their own. There are certain beliefs within every religion that shape their practices such as their morals or their most essential or absolute value, their position on human beingsÃ¢â¬â¢ problems and solutions, and their view on life and death within their religion. Pure Land Buddhism (a form of Mahayana Buddhism) and Vaishnavites (a group within Hinduism ) are great examples of this very concept. Mahayana Buddhism is one of two branches of Buddhism that follow additional teachings beyond what their divine power Buddha had set into place. In Phillip NovakÃ¢â¬â¢s book, The WorldÃ¢â¬â¢s Wisdom, he says, Ã¢â¬Å"Yet there are beings whose eyes are only a little covered with dust: they will understand the truthÃ¢â¬ (59). Buddha is saying that he will provide a way and guide his followers to that truth. Since the Mahayanists believe that no human goal can be achieved without theShow MoreRelatedEssay on Christianity And Buddhism Compared1486 Words Ã |Ã 6 PagesPrayer: A Comparison in Practice and Purpose At first glance the traditions of Christianity and Buddhism appear very different from each other. One centers around a God that was at one time physically manifest on earth in the human form of his son Jesus Christ, the other primarily worships a historical figure that gained divine status through enlightenment. This assessment is broad at best, especially in the case of Buddhism where the Theravada and Mahayana traditions differ significantly. ChristianityRead MoreBuddhism Is Considered A Religion Or A Philosophy961 Words Ã |Ã 4 Pageswhether buddhism is considered a religion or a philosophy but I believe that it is both. According to (https://www.google.com/#q=buddhismBuddhism) is a non-theistic religion or philosophy that encompasses a variety of traditions, beliefs and spiritual practices largely based on teachings attributed to the Buddha. Buddhism inhabits several traits that consider it a religion and a philosophy. There is not a clear distinction that defines buddhism as one or the other. Some practices of Buddhism displayRead MoreThe Tale Of Genji By Murasaki Shikibu877 Words Ã |Ã 4 Pagesdemonstrates ideas. Literature can be anything that is written such as, poetry, stories, lettersÃ¢â¬ ¦etc. Communities around the world practice different traditions and the people within those communities live a particular lifestyle that depends on their social habits, religion, and their native language For example, Japan is notorious for its unprecedented culture and traditions that have been conserved by the Japanese people for thousands of years. Japanese natives execute these particular attributes andRead MoreThe True Beauty Of Religion1617 Words Ã |Ã 7 Pagescivilization, religious practices and rituals have greatly impacted various societies around the world. Religion is intertwined with almost every aspect of life, ranging from culture, to politics and can even be found in basic social interactions. Regardless of how religious one may be the impact it has on each individualÃ¢â¬â¢s life is significant. The true beauty of religion is the fact that there is no set definition, allowing for each region of the world to interpret and practice their beliefs in theirRead MoreReligion Is The Opiate Of The People1566 Words Ã |Ã 7 Pagesthe deeper meaning of life. We have discovered that religion answers these disconcerting questions. From worldly tradition, we have learned that religion fills those empty gaps in places that we cannot answer our own questions. It creates hope and gives people a meaning and feeling of belonging. Carl Marx describes, Ã¢â¬Å"Religion is the opiate of the people.Ã¢â¬ It makes people forget about inequality and oppression. It is more than a practice or a belief. It is a way of life. Individuals dedicateRead MoreA Shifting Image of Buddhism in America Essay1206 Words Ã |Ã 5 Pageswas (very) foreign to me. I quickly became impatient and preoccupied with the question on why I was there i n the first place. What would I write about for my final Buddhism assignment if I could not understand what was being said? One thing was clear, the day I visited, they were celebrating BuddhaÃ¢â¬â¢s birthday with huge display of rituals and ceremony, and a big birthday cake at the end. Although some aspects of the service still felt very Buddhist and looked familiar, others did not. I noted the familiarityRead MoreScientific Contributions Of Buddhism And Technology1062 Words Ã |Ã 5 Pages Chinese Buddhism and Technology Name: Hongyi Jin Student ID: 301277714 E-mail: email@example.com Words Counter: Contant Table: Abstract Ã¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âp.g Background and History Ã¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬â p.g Scientific Contributions of Buddhism Impacts of technology to Buddhism Positive Impact Ã¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬â Negative Impact Ã¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬â Results of Interviews observations Ã¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âp.g Comments and Evaluation Ã¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âp.g Summary Ã¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬â References Ã¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬âÃ¢â¬â Abstract Read MoreThe Four Characteristics of Religion1212 Words Ã |Ã 5 PagesCHARACTERISTICS OF RELIGION INTERACT TO CREATE A DYNAMIC, LIVING FAITH TRADITIONÃ¢â¬ Religion is the belief and worship of an extraordinary and supernaturally controlling power that has developed and become an essential factor in the way humans have ordered and made sense of the world in which we reside in and is defined by its characteristics. To create a dynamic, living and breathing religion, it must have all of these characteristics that distinguish and separate a religion from others. TheseRead MoreVajrayana Buddhism1221 Words Ã |Ã 5 PagesVajrayana Buddhism NO NAME REL/133 September 19, 2011 Deborah Wilkinson Vajrayana Buddhism Vajrayana tradition of Buddhism is called the Diamond Vehicle. This third branch of Buddhism teaches that strength, clarity, wisdom, and flashes of light; here Vajrayana allows followers to receive such enlightenment through this vehicle of the lightning bolt. Those who practice this type of Buddhism find its complexities to be quite clear as the encounter truths of Buddha along the way of lifeRead MoreThe Concepts Of Hinduism And Buddhism1749 Words Ã |Ã 7 Pages The Concepts of Hinduism and Buddhism (Name) (Course name) (Instructors name) (Date of submission) The Concepts of Hinduism and Buddhism Buddhism and Hinduism have common roots: both religions have arisen in India. However, over long history of its formation, Buddhism has absorbed traditions of many civilizations of the East. It was not just a religion. This teaching is about personal enlightenment and contemplation of spirit. This awakening of soul has no reference to God. According
Wednesday, May 6, 2020
1001EHR Employment Relations Assignment: Essay Mackenzie Cahill, s5016520, word count: 1510 Ã¢â¬Å"University graduates should join a union when they get their first real job. Critically evaluateÃ¢â¬ . The work of trade unions is aimed at educating and protecting the rights of employees and their working conditions. However, decline in union membership is a growing international problem, with the reasonable assumption that workers will be more successful in their fight for decent conditions if the have a collective organisation behind them (Furaker and Bengtsson, 2013). ItÃ¢â¬â¢s supported that when management shows an interest in their workers and support their employees voice rights, well-being and inflate in productivity within an organisation will be achieved. It is now being advised that trade unions are viewed as unnecessary (Guest and Peccei, 2001). Though, unions give the workers a voice in an oppressive capitalist system. This paper with explore whether employees derive advantages from being involved in trade unions, or whether they do just as well without them. It is important that the employer satisfy their employees with the correct rights on which what they say may enhance the workplace and conditions and being a part of a union can and will allow employees this right. This paper will delve into the reasoning on whether the benefits out weigh the negatives of being in a union. This essay will first introduce why employee voice is important in theShow MoreRelatedSchool Of Business : Assignment1386 Words Ã |Ã 6 Pages SCHOOL OF Business ASSIGNMENT COVER SHEET STUDENT DETAILS Student name: Daanish Duvvi Student ID number: 18371114 UNIT AND TUTORIAL DETAILS Unit name: Enterprise Industrial Relations Unit number: 200614 Tutorial group: EB.G.21 Tutorial day and time: Tuesday 4:00pm Tutor name: (mark one) Ã¢â¬ ¢ Mr Shailen Muneshwar Ã¢â¬ ¢ Ms Khalida Malik Ã¢â¬ ¢ Dr Terri Mylett ASSIGNMENT DETAILS Title: Essay: Penalty Rates and other forms of flexibility. Length: 1250 +/- 10% Due date: 5 May 10pm Date submitted: 05/05/2016Read MoreBenefits Of A Formal Pay Strategy For The Administration Of Compensation Plans1571 Words Ã |Ã 7 PagesLOYOLA UNIVERSITY CHICAGO QUINLAN SCHOOL OF BUSINESS GLOBAL HR Ã¢â¬â HRER 422 WINTER TERM 2015-2016 ASSIGNMENT: Final Exam PROFESSOR: SCOTT, DOW (PHD) Name: PLACIDO, ELIANA Email: (EPLACIDO@LUC.EDU) CellP: 773 Ã¢â¬â 971 Ã¢â¬â 4997 Ã¢â¬Æ' 1. There are a number of pay philosophies and methods used to pay expatriates including what has called host country, global and home country approaches. What are the advantages and disadvantages of these approaches? Why is the home country approach most often usedRead MoreLabor Unions Today930 Words Ã |Ã 4 PagesLabor unions today Today most labor unions in the United States are members of one of two larger umbrella organizations: the American Federation of Labor-Congress of Industrial Organizations (AFL-CIO) or the Change to Win Federation, which split from the AFL-CIO in 2005. Both organizations advocate policies and legislation favorable to workers in the United States and Canada, and take an active role in Democratic party politics. The AFL-CIO is especially concerned with global trade issues. PrivateRead MoreHuman Resource Management ( Hrm )1693 Words Ã |Ã 7 Pagesencompassing than customary work force administration and that, imperatively; it stressed the thought that individuals ought to be viewed as resources then variable expenses which is a critic comment on HRM (Armstrong, M. and Taylor, S. p.4). Motivating employees in done based on the motivation theories, the theory of scientific management by Fredrick Winslow who believes workers are also motivated mainly by pay. His theory argued that; Specialists don t normally appreciate work thus require close supervisionRead MoreWorking Conditions At Blue Collar Workers991 Words Ã |Ã 4 PagesEnterprise agreement means an agreement between one or more managers and their workers. The agreements are discussed and bargained freely by the managers and workers over the terms of employment, and either of whom can agree or disagree the conditions offered by the other party. It provides the conditions of employment for the workers that are legally enforceable, moreover, it also imposes contractual rights and obligations on the parties that it covers (). About 100 years ago, blue collar workersRead MoreEmployee Relations And Work Environment Success1639 Words Ã |Ã 7 Pages Assignment 2: Unions Shirley A. Allen Argosy University B7426 Strategic Talent Management M3 Assignment 2 Dr. Marianne Greenfield September 16, 2015 Assignment 2: Unions Students are required to assume the role of a collective bargaining consultant. The collective bargaining consultant duties are to review the employeesÃ¢â¬â¢ policies of the global retailer business. This company has been operating for many years, with effective employee relations and work environment successRead MoreEmployee Relations1886 Words Ã |Ã 8 PagesNumber and Title | 24. Employee Relations | Start Date | 19/09/2012 | Assignment Due Date | 15/10/2012 | Assessor Name | Ms. Debapriya Sengupta Roy | Assignment No | 1. | Assignment Title | Understand the context of employee relations against a changing background | Assignment Brief | In this assignment students will distinguish between unitary and pluralistic perspectives with reference to employee relations, know the changes that have affected trade unionism in the last two decadesRead MoreSkilled Trades1072 Words Ã |Ã 5 PagesSkilled trades * Common work place correspondence. * Writing skills can affect the success of a business/the success of a person working a business. * It is important that you able to convey thoughts and to communicate to others. * Must be able to direct writing to a specific audience. * Must be able to emphasize specific points in writing. * Proof reading and proper revision of documents. * Must know the difference between a memo and a business letter they have veryRead MoreUnitary And Pluralistic Frames Of Reference Essay2020 Words Ã |Ã 9 PagesAssignment 1 Unitary and pluralistic frames of reference Introduction: This is a research/investigative assignment into the development and changing background of industrial relations. Students will identify the main Ã¢â¬ËactorsÃ¢â¬â¢ in the industrial relations setting thereby creating a backdrop for further studies. Task 1 Discuss the key differences between unitary theory and pluralism in relation to the following: Ã¢â¬Å"How industrial relations are conducted within a particular organisation is determinedRead MoreHuman Resource Assignment : Human Resources Essay1480 Words Ã |Ã 6 PagesHuman Resource Assignment Human Resource (HR), is concerned with all the activities and processes, such as: Ã¢â¬Å"employee recruitment and selectionÃ¢â¬ ¦., rewards and remunerationÃ¢â¬ ¦Ã¢â¬ ¦, health and safetyÃ¢â¬ ¦Ã¢â¬ (Bryson Ryan, 2012). These activities and processes are aimed to utilising all employeeÃ¢â¬â¢s in an organisation to meet an organisationÃ¢â¬â¢s specific goal/task. Industrial Relations (IR), is concerned with management of employees, issues concerning: imbalance of power, conflict, and control in a workplace. All
Criminological Theory into Action Ashley Willis American InterContinental University Abstract Criminological Theory is the backbone of criminal policy. What is understood through the study of criminals can accurately be used to enhance the criminal system. This paper looks at three criminal policies (Expungement of Records, DARE, and Rehabilition Prorams) through the lens of criminological theory. We will write a custom essay sample on Criminological Theory Into Action or any similar topic only for you Order Now The focus of the paper is primarily on Juvenile offenders, as I hope to work in the juvenile system upon graduation. Turning Criminological Theory into Action Criminological theories provide important information regarding the motives for crime and understanding the individual criminal. However, one of the most important applications of criminological theory is the development of policy from it. This paper looks at three policies: Expungement of Records, D. A. R. E, and Rehabilitation programs with the attempt at making theoretical connections to them. Expungement of Records The expungement process includes the destroying or sealing of criminal records (Funk Polsby, 1998). After a criminal is convicted of a crime, they may apply for expungement but is usually only granted if the criminal proves that they are rehabilitated or if they enter expungement as a bargain with the state for turning over evidence in a related or unrelated case. The most applicable form of expungement, however, occurs when a JuvenileÃ¢â¬â¢s records are sealed as they enter adulthood (Funk Polsby, 1998). This is a controversial policy, as some professionals feel that expungement is a method of excusing crime that has an overall negative effect on recidivism (Funk Polsby, 1998). The theoretical framework for expungement of records is Labeling Theory (Funk Polsby, 1998). Born out of the humanistic movements of the 60Ã¢â¬â¢s and 70Ã¢â¬â¢s, labeling theory boldly states that society is to blame for delinquency (Funk Polsby, 1998). However, the theory goes further to explain the repercussions of holding onto criminal records, particularly for youth (Funk Polsby, 1998). Howard Becker (1963) described this effect beautifully when he stated Ã¢â¬Å"deviance is not a quality of the act the person commits, but rather a consequence of the application by others of rules and sanctions to an Ã¢â¬ËoffenderÃ¢â¬â¢. The deviant is one to whom the label has successfully been applied; deviant behavior is behavior that people so labelÃ¢â¬ (Funk Polsby, 1998). While it is clear that expungement is not a good choice for every juvenile or criminal with a record, one can definitely see, through the lens of labeling theory that it is necessary in some cases. Walking through life with the label Ã¢â¬ËcriminalÃ¢â¬â¢ will help the individual stay in that mindset and lead to future criminal activity. A lot of how an individual functions in society relies on the labels they carry. In certain cases, removing the criminal label may be the boost that juveniles, or other criminals may need to shed their criminal skin and move forward to more productive labels. D. A. R. E D. A. R. E is one of the most recognizable programs for drug prevention among American youth. Ã¢â¬Å"Used in nearly 80% of the school districts in the United States, in 54 other countries around the worldÃ¢â¬ (Hason, 2007), D. A. R. E intends to make children aware of the implications of drug and alcohol use. During these programs, drug culture is explained (so that the child knows what to look for in a drug user), the dangers of drug use is explained and drugs, alcohol and tobacco are all shown to the children in the classroom as associated imagery so that the child may report any drug use in the homes or know what they are facing when presented with peer pressure. Although generally viewed by society as a positive program, evidence stacks up to support the ineffectiveness of DARE programs (Hason, 2007). Proponents of the program argue this belief: Ã¢â¬Å"In Houston, Texas, where a study showed a shocking 29% increase in drug usage and a 34% increase in tobacco usage among students participating in DARE, the police chief defended it by saying he would use the results to Ã¢â¬Ëfine-tune the program to better serve the childrenÃ¢â¬â¢. Ã¢â¬ (Hason, 2007) One has to wonder what goes wrong here. The program is designed to inhibit drug use among the youth of our society; why is it that it is actually failing them? Criminological Theory can both back up and disprove DARE programs. The program itself operates to combat the effect of Neutralization Theory (Goode, 2012). Neutralization theory requires that the individual rationalizes the act of drug use before doing it; they may state that what they were doing wasnÃ¢â¬â¢t harmful or that it didnÃ¢â¬â¢t hurt anybody; they may deny responsibility or turn it around on the adults who condemn them (Goode, 2012). What the DARE program does is tries to take away the denial so that society can easily say back to the user: Ã¢â¬Å"You knew the dangers, you are responsible. You took a DARE program and were warned of the dangers and you were also given tools to help resist the temptation and walk away from itÃ¢â¬ . In theory, DARE takes the denial out of the act. However, the program ignores the danger of exposing children, who would otherwise not be exposed to the subculture of drug use (Goode, 2012). Differential Association theory states that all behavior is learned and thus drug abuse is no different (Goode, 2012). For every child that is setting in DARE class and thinking about the negative consequences of drug use, there is likely a child which is picking up on the techniques of drug usage (Goode, 2012). Since the programs go into such detail regarding drug and alcohol use, it can actually work as an educational program or motivating factor for some. For those kids who donÃ¢â¬â¢t want to conform; who want to play the Ã¢â¬Ëbad guyÃ¢â¬â¢ role, DARE is likely to open doors rather than close them, as is their intended purpose. Rehabilitation Programs Rehabilitation programs must be implemented into a corrections system, if that system is to become effective (Southerland, 2012). It is much safer to say that a criminal will be less likely to commit crime once reintroduced to society, if they have gone through a rehabilitation program. Many models exist for rehabilitation programs exist but most of them try to explain the reasons why offenders are committing criminal acts in the first place (Southerland, 2012). From this analysis, the offender is given a program that fits their personal needs (Southerland, 2012). One of the cornerstones of rehabilitation programs is teaching offenders Ã¢â¬Ëcoping skillsÃ¢â¬â¢ (Southerland, 2012). If the offender is charged with a drug related crime, they may be taught methods for resisting drugs; if the crime is theft, they may be coached on finding a job so that the motivation for theft can be removed. The idea is that the offender comes out of the system with the ability to function in society; whereas they were having issues before. AgnewÃ¢â¬â¢s Strain theory basically states that societal strain leads to criminal activity (Florida State University, n. d. ). These strains can be classified as Ã¢â¬Å"failure to achieve positively valued stimuliÃ¢â¬ ¦the loss of positively valued stimuliÃ¢â¬ ¦the presentation of negative stimuliÃ¢â¬ (Florida State University, n. d. ). While it is not possible to Ã¢â¬ËfixÃ¢â¬â¢ a criminals life and give them everything they need; it is possible to give the criminal techniques for dealing with these types of strain. It is the aim of the rehabilitation program to provide criminals with tools to combat this strain. If you give a criminal a resume and interview class, they are more likely to get a job. If you give a criminal with a drug problem drug rehabilitation, they are more likely to keep that job and theoretically speaking, if the criminal has a job they will be less likely to feel societal strain (Florida State University, n. d. ). It is important to learn criminological theories in order to enhance insight into the criminal motive. However, it is most important to understand how much these theories relate to the criminal system and policies which are implemented to protect the individual from the draw of criminality. As an aspirin professional in this field, the study of criminological theory is both necessary and ongoing. References Florida State University. (n. d. ). Robert AgnewÃ¢â¬â¢s General Strain Theory. Retrieved from Florida State University: http://www. criminology. fsu. edu/crimtheory/agnew. htm Funk, T. M. , Polsby, D. D. (1998). The Problem of Lemons and Why We Must Retain Juvenile Crime Records. Cato Journal Vol 18. No. 1, 75-83. Goode, E. (2012). Drugs in American Society 8th Edition. New York: McGraw-Hill. Hason, D. J. (2007). Drug Abuse Resistance Education: The Effectiveness of DARE. Retrieved from Alcohol Abuse Prevention: http://www. alcoholfacts. org/DARE. html Southerland, D. W. (2012). Rehabilitative Methods and the Affect on Juvenile Delinquents. Retrieved from University of Maryland: http://drum. lib. umd. edu/bitstream/1903/10097/1/Darbouze,%20Kelie. pdf How to cite Criminological Theory Into Action, Essay examples
Sunday, April 26, 2020
Ducker, (Presidential Medal of Freedom winner) said: The aim of marketing is to know and understand the customer so well that the product or service fits him and sells itself. Practices of the Market Driven The practices of maket driven company can be evaluate by Understanding what the company do, and how they measure the bottom line consequences of their orientation to their markets. Also the most of the company had start adopting the market- driven strategy to understand the logic that all busineess strategic deciosion should start with the distinct amp; clear understanding the market , customer and the competitors. t requires a customer focus, intelligence about competitors, and cross-functional cooperation and involvement. This initiative extends beyond the marketing function in an organization. Objectives of the Market driven: Market-oriented companies is effective in getting all business functions to work together to provide superior customer value. This objective of the busin ess process helps to improve the overall level of product quality, reduce costs, and also improve service delivery. We will write a custom essay sample on Practices of Market-Driven Companies or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page A market-driven strategy is built with an understanding of the market and the customers that form the market. The characteristics of market-driven strategies include developing a Market-orientation, leveraging distinctive capabilities, finding a match between customers Value and organizational capabilities, and obtaining superior performance by providing superior Customer value. Superior customer value occurs when the buyer has a very favorable use experience compared to his or her expectations and the value offerings of competitors Distinctive capabilities are a key part of developing a market-driven strategy. Distinctive capabilities are superior to the competition, difficult to duplicate, and applicable to multiple competitive situations. Capabilities need to be identified and analyzed, market sensing and customer linking capabilities and necessary organizational changes implemented. The major dimension of market-driven strategy is to provide an essential view relating to the development of business and marketing strategies. Evaluating the customer and competitors: The two largest sides to the market equation are the customers and competitors. If your organization is evaluating itself in terms of customers, they should determine who will be your customers, what the customerÃ¢â¬â¢s value amp; how you will compete, and how your customers perceive you. It may choose to take a more competitor-focused approach, with the objective of beating your competition in cost, functionality or quality. To achieve superior customer value, company requires superior understanding of what creates value for customers. Customer satisfaction Indicates how well the product use experience compares to the buyerÃ¢â¬â¢s value expectations. Superior customer value results from a very favorable use experience compared to expectations and the value offerings of competitors. The drawback with the customer approach is not paying enough attention to the competition. The drawback with the competitive approach is not being customer oriented enough. How will you compete? A company can be market-oriented only if it completely understands its markets and the people who decide whether to buy its products or services. Ã¢â¬ The company can compete by following keys that are how is your market segmented? Which segments have the most attractive competitive opportunities? What segment best aligns with your competencies? What segment is most risky? You need to carefully identify your competitive strategy. What are you going to focus on cost, functionality, quality, customization or speed? How exactly will you differ from your competition? Characteristics of market driven: a. primary objective is to provide customer superior and maximum value b. strategy should be focus on the marketing management like segmenting, targeting and positing c. they should improve the customer services, quickly respond to the customer changing needs Process of the market driven strategy:- ? Segments ? Value opportunities ? capabilities/segment match ? Target ? Positioning To get a product or service to the right person or company, a marketer would firstly segment the market, then target a single segment or series of segments, and finally Position within the segment Market Segmentation is the process of placing of subsets of buyers within a market that share similar needs and demonstrates similar buyer behavior. Segmentation aims to match groups of purchasers with the same set of needs and buyer behavior. A segment is a possible market target for an organization competing in the market. Segmentation offers a company an opportunity to better match its products and its capabilities to buyerÃ¢â¬â¢s value requirements. Customer satisfaction providing a value offering that matches the value proposition considered important by the buyers in a segment. There are many ways that a segment can be considered. For example: * By geography such as where in the world was the product bought. * By psychographics such as lifestyle or beliefs. * By socio-cultural factors such as class. By demography such as age, sex, and so on. A company will evaluate each segment based upon potential business success. Opportunities will depend upon factors such as: the potential growth of the segment the state of competitive rivalry within the segment how much profit the segment will deliver how big the segment is how the segment fits with the current direction of the company and its vision. Examining the opportu nities and capabilities of the specific market segments helps identify how to -: 1. Attain a closer match between buyerÃ¢â¬â¢s value preferenceÃ¢â¬â¢s and the organizationÃ¢â¬â¢s capabilities 2. Compare the organizations strengths and weakness to the key competitors in that particular segment. Market targeting To define a target market requires market segmentation, it mean breaking of market into segment then concentrate amp; target on each market segment. The beauty ofÃ target marketing is that it makes the promotion, pricing and distribution of your products and/or services easier and more cost-effective. Target marketing provides a focus to all of your marketing activities. Through segmentation, a firm divides the market into many segments. But all these segments need not form its target market. Target market signifies only those segments that it wants to adopt as its market. A selection is thus involved in it. In choosing target market, a firm basically carries out an evaluation of the various segments and selects those segments that are most appropriate to it. As we know that the segments must be relevant, accessible, sizable and profitable. Positioning involve implementing our targeting. Although there are different definitions of Positioning, probably the most common is: Ã¢â¬Å"A products position is how potential buyers see the product, and is expressed relative to the position of competitors. Positioning is a platform for the brand. It facilitates the brand to get through to the mind of the target consumer. In Brief summary, the market driven just needs to understand the needs, wants and the behavioral of the customer, competitors and the markets. Company should adopt the market strategy, in order to deliver the superior value to customer as a primary objective and they must possess certain capabilities that are market awareness, Organizational flexibility, strategic vision, and external relationships.
Wednesday, March 18, 2020
ON THE IMPORTANCE OF ENTERING CONTESTS Entering contests is an important component of any working writerÃ¢â¬â¢s outreach and promotions plan. Although it may seem that winning a contest is a long shot, thatÃ¢â¬â¢s not necessarily true. Most contests (but not all) charge an entry fee, so the cost of entering should be weighed. Pick and choose carefully and be sure to match your entry to the focus and intent of the contest. I have entered my work in contests for years and have rarely won. Rarely is not the same as never. One of the few contests I won was a big one. My novel Memories from Cherry Harvest won the Frances Fabri Literary Prize. The award was a standard publishing contract with Counterpoint Press, a generous advance, and a dedicated marketing budget. There was no entry fee for this contest. The Fabri Prize Selection Committee is comprised of Matt McKay at New Harbinger Books, his wife Jude, and Tom Southern at Boaz Publishing. (More information about the Fabri Prize is available at the Boaz website.) Memories from Cherry Harvest appeared in print in June 2012. I spent about 20 years working on this book and I could wallpaper my living room with the rejection notices I have received for it. I have been submitting the manuscript to agents and publishers for 10 years and have been entering it in contests steadily since 2006. My eventual success at getting it into print is a lesson in perseveranc e and it demonstrates the importance of entering contests. There are many types of writing contests. Entering contests with short essays, short fiction, and poetry is an important way to build your credentials, to get your name out into the world, and to contribute to your platform as a recognized working writer. Remember that even if you donÃ¢â¬â¢t win, someone read your work, and you never know when that connection might evolve into a larger success for you in a different way than you expected. Also, consider the fact that reading tastes are subjective Memories from Cherry Harvest is not my first book in print. In 2007 I self-pubbed my childrenÃ¢â¬â¢s fantasy adventure The Call to Shakabaz under my own Woza Books imprint. I mention this because I want to point out that entering contests with Shakabaz was part of my marketing plan for the book. Whenever the book won an award, I used it as an occasion to send out press releases and email blasts and to bring the book back into the spotlight. Additionally, many contests have their own promotional mechanisms and that translates into free publicity for the winners. ThereÃ¢â¬â¢s an old Jewish joke that goes something like this: Ã There was once a good and pious man named Morty who was very poor. His life was difficult. One day he turned his eyes heavenward and pleaded with God, Ã¢â¬Å"IÃ¢â¬â¢m a good man, I obey all your laws, so why donÃ¢â¬â¢t you help me out here, maybe send some money my way; why donÃ¢â¬â¢t you let me win the lottery?Ã¢â¬ Thunder and lightening pierced the heavens and a booming voice replied, Ã¢â¬Å"Morty, I feel for you, but you gotta meet me halfway- buy a ticket.Ã¢â¬ HereÃ¢â¬â¢s my advice:Ã You have to work really, really hard to be a successful writer; but remember to buy a ticket.Ã
Monday, March 2, 2020
An Explanation of the Truman Doctrine The Truman Doctrine was a key part of the Cold War, both in how this conflict of posturing and puppets began, and how it developed over the years. The doctrine was policy to support free peoples who are resisting attempted subjugation by armed minorities or by outside pressures, and announced on March 12th, 1947 by US President Harry Truman, making the doctrine US government policy for decades. The Start of the Truman Doctrine The doctrine was dreamed up in response to crises in Greece and Turkey, nations which Americans believed were in danger of falling into the Soviet sphere of influence. The US and the USSR had been in alliance during the Second World War, but this was to defeat a common enemy in the Germans and the Japanese. When the war ended and Stalin was left in control of Eastern Europe, which he had conquered and intended to subjugate, the US realized the world was left with two superpowers, and one was as bad as the Nazis they had just defeated and far stronger than before. Fear was mixed with paranoia and a little bit of guilt. A conflict was possible, depending on how both sides reacted... and they produced one. While there was no realistic way to free Eastern Europe from Soviet domination, Truman and the US wanted to stop any further countries falling within their control, and the presidents speech promised monetary aid and military advisors to Greece and Turkey to stop them buckling. However, the doctrine was not just aimed at these two, but expanded worldwide as part of the Cold War to cover assistance to all nations threatened by communism and the Soviet Union, involving the US with western Europe, Korea, and Vietnam among others. A major part of the doctrine was the policy of containment. The Truman Doctrine was developed in 1950 by NSC-68 (National Security Council Report 68) which assumed the Soviet Union was trying to spread its power across the whole world, decided that the US should stop this and advocated a more active, military, policy of containment, fully abandoning previous US doctrines like Isolationism. The resulting military budget rose from $13 billion in 1950 to $60 billion in 1951 as the US prepared for the struggle. Good or Bad? What did this mean, in practice? On the one hand, it meant the US involving themselves in every region of the world, and this has been described as a constant battle to keep freedom and democracy alive and well where they are threatened, just as Truman announced. On the other, it is becoming increasingly impossible to look at the Truman doctrine without noticing the terrible governments who were supported, and the highly questionable actions taken by the free west, in order to support opponents of the Soviets.
Saturday, February 15, 2020
Cultural Conduct in Other Countries - Essay Example The question that rises over here is how important role does a language play in cross border businesses? To run your business successfully in another country it requires a proper understanding of the culture of that country. And to understand the culture of that country, it is required to know and learn the language of that country. Every culture has different parameters and guidelines of thought. And the best way to understand the thought behind these parameters and guidelines is the language (Malt et. al, 1999). Language not only provides knowledge about culture, it also provides knowledge about economic and political situations. Knowledge of other languages has become very essential because now million of people share their ideas, common interests and communicate with each other across the world through internet and going cross border for businesses and study. All these things are possible due to the technological advancements. Here we take the example of America; the trade is gro wing rapidly here. Some business people are learning Spanish and Portuguese for there businesses. And now adays people are getting knowledge of other languages for economic integrations. Many Canadians have ability to speak English and French. And they have adopted these languages for the improvement of their jobs and businesses. So the knowledge of other languages gives us a unique thought and this thought helps us to make concepts and decisions correctly. Social Etiquette: Etiquette is a code of behavior or social behavior within the society, social class or group. Rules of etiquette generally based on social interaction within the society. It may be reflection of ethical codes, fashion and status of society, group or class. When someone is interacting with large social group or variety of people which have same interest, so there are some general rules to interact with them and these rules are socially acceptable. Business etiquette is similar to the social etiquette, but they ar e particularly for coworkerÃ¢â¬â¢s interaction and vary from business to business (Johnson, 1997). When a businessman expands his business in other countries, he has to understand the language, cultures, taboos and etiquettes because different nations have different cultures and etiquettes. For example, in China if a person takes food item from a common bowl or plate without asking others that mean you are insulting the host. On the other side in America a guest has to eat all food in his plate as a compliment to the quality of food. In Korea and Japan, it is an old tradition for host and guest to fill their alcohol cups and encourage each other to take it, but if anyone doesnÃ¢â¬â¢t want to take alcohol for any reason, then it can become difficult for him to escape from it. So for a prospective businessman it is very essential to understand the etiquettes of other country. Because etiquettes provide help to interact with society. Basically etiquettes depend upon the culture. It may vary from culture to culture. If business people have knowledge about other countryÃ¢â¬â¢s culture, language and etiquettes then they can easily create a good impression. Cultural Values: Cultural values are the ethical or moral values; values that reflect someoneÃ¢â¬â¢s sense of good and evil or right and wrong. Cultural values are the reflection of attitudes and behavior of society or group. Norms are the behavior of people in a specific situation, and values are the judgment of this situation as good and